Hello ,

In our Dec 24 issue we look back on the highlights and lessons from the year that was, dive into the power of brand myth creation, share 5 ways to strengthen your professional relationships, PLUS discover 16 proven ideas to activate your Employer Brand. Unwrap some Christmas inspired links including my Mum's best ever Pineapple Fruit Cake recipe - Yum!

Belong Creative is taking a 2 week break over Christmas and New Year.

We'll be back on Monday 6th January. Catch you in 2025!

Simon Druery

DIRECTOR - Belong Creative

That's a wrap for 2024!

We've loved creating more belonging this year. Here's Simon's very personal highlights (plus a few lessons!) from the last 12 months. Thank you to our team of 'Belongers', talented collaborators and wonderful clients for making 2024 so magnetic!

Watch Video

Weave the power of Mythology into your Brand.

Your Customer Value Proposition can be much more than just a list of marketing messages. It can help you map out your Legendary Narrative. We explore brand journeys and how myth making can set your brand apart beyond features and benefits.

Ready to Activate your Employer Brand in 2025?

With 16 proven ideas to bring your Employer Brand to life make 2025 the year of attraction, engagement and retention at your organisation. Build your program with our Activation Menu which outlines deliverables and case studies.

View Activation Menu

5 tips to building stronger connections with colleagues

Give the Gift of Connection to your colleagues

As we reflect on the year and how we've interacted with our peers, it's a great time to think about Building Stronger Connections in 2025! Here's 5 tips to get you thinking!

Get 5 Tips!

QUICK LINKS

> The world's Best Christmas Ad of 2024 goes to....

Cadbury's Secret Santa! It's building on their brand essence of generosity even further deepening the emotional connection with consumers. Watch ad

> Did you know our 'image' of Santa is influenced by Coca-Cola!

This short and fascinating video unpacks how the artist Haddon Sundblom influenced how we came to see Santa through decades of Coca-Cola advertising. Watch video

> Nan Druery's family recipe for Pineapple Christmas Cake

Always a winner this time of year, super moist and with no alcohol, even the kids fall in love with fruit cake. Enjoy! View recipe

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